Viewers in Australia will have even more options vying for their eyesight with the arrival of Tubi, an ad-supported video on demand service currently in the US & Canada and now making Australia its first stop on a worldwide expansion plan.
The service offers an array of content for free, with revenue earned through advertisements shown during commercial breaks. The ad system is a similar model used on free-to-air television, although this is a streaming service, where customers have a large amount to choose from at their fingertips.
Tubi will be launching in Australia on September 1 – and an offering of nearly 7,000 movies and television series will come with it. That makes it the largest free library of content in the country, with rapid expansion promised in the near future. Among the film titles that will be immediately available: 3:10 to Yuma, The Blair Witch Project, Kickboxer and Stranger Than Fiction, with additional titles to be made available over the next six months, including Dirty Dancing, The Grudge, Requiem for a Dream, Reservoir Dogs, Saw, Traffic and Young Guns.
“We’re excited to offer Tubi in Australia, as the first of many launch initiatives to advance our global footprint,” Farhad Massoudi, CEO of Tubi, said in a statement. “Our library size in Australia will expand rapidly in the coming months and eventually grow to our current library size in the US of 15,000 titles – and beyond. We look forward to further activating new audiences who will discover the growing value of free video on demand.”
As for the what devices you’ll be able to catch Tubi on, the press release states that it will be available “through nearly any internet-connected screen.” Samsung TV’s, Apple TV, Amazon Fire TV, Google Chromecast and Apple iOS, are named, as are Android tablets and smartphones. Those with Telstra TV and game consoles, including PlayStation 4 and Xbox One, will be covered as well.
The company is starting to make waves in the growing world of ad-supported streaming. Tubi recently announced record growth for the first half of 2019, reporting that customers tuned in for over 94 million hours of content in the month of May alone. The growth is partly thanks to the jump in content that has come with deals Tubi has made with over 200 partners, including major studios such as Warner Bros., NBCUniversal, MGM, Lionsgate, and others.